This is about a simple a story as you can imagine.
One guy riding on a motorcycle. Another flying a plane.
The story (told in 29 seconds): Can the biker grab the tail of the plane?
Does this qualify as a "story"? In the world of mobile, this is probably the best kind of story. Pure action, but action that leads to a point: That the GoPro camera is pretty freaking cool.
The clip has attracted more than a half million views on YouTube. Every client I've ever had would be very, very, VERY happy with that sort of ROI.